Tuesday, 20 September 2011

Visual Browsing and Augmented Reality

An area that the Elevate Team are looking into at the moment is the overlaying of online, virtual resources with real world, physical items.  We'll be looking to work with our School of Science, Technology and Health, in particularly the division of Science and Technology where researchers are doing some very interesting work with international status in the field of regenerative medicine.  We'll be looking to take some of their data to make scientific posters come to life, with the overlaying of video and 3D graphics.

When we talk to colleagues we are currently talking about the "Harry Potter" effect, where newspapers etc. have moving pictures and stories.  We are currently working with our Marketing department to help them bring their next prospectus to life, we are hoping this will also bring the technology to the forefront and allow a wider audience to see what is possible, below is a quick demonstration showing what we doing:

[youtube]http://www.youtube.com/watch?v=rm6jkzwqVKg[/youtube]

 

The above example uses the brilliant Aurasma app, available on both iOS and Android devices, currently the iOS device is more advanced.  The app allows you to tag an image/part of an image, and the associaten a number of images/videos and actions to it.

Once the app recognises the image it plays the appropriate resource.  Currently this is all local to the device you are using when creating the "auras" via the app, but it is possible to apply for a developer's account.  We have a developer's account and this allows us to create "super auras", these are hosted on the Aurasma servers and means that any device in the world that subscribes to our channel is able to view the auras.

This is a new field for us, and one we believe it could be very exciting, we are very much looking forward to using this within the Learning and Teaching arena.

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